One Ad. $22,000 Booked. How This Dallas Caterer Scaled With Lead Fuel.
Jordan Weiss runs one of Dallas's most in-demand catering operations — 169 five-star Google reviews, 80+ weddings a year, and events requiring up to 30 staff. He set up one ad through Lead Fuel and landed a $22,000 booking. Then he funded his photo booth expansion entirely from client pre-sales. Here's the full breakdown.
Who Is Jordan Weiss? Jordan Weiss is the founder and operator behind KCI Hospitality , one of the most reviewed catering companies in the Dallas-Fort Worth area.
He also runs the brand known as Mr.
Catering of Dallas.
He is not new to this.
He has been deep in the event catering space for years, serving high-end weddings, corporate functions, and large-scale private events.
Some of his gigs require 20 to 30 staff on location.
This is serious hospitality work.
His Google profile speaks for itself — a perfect 5.0 rating with 169 reviews.
In an industry where reputation is everything, that kind of credibility does not happen by accident.
It comes from years of showing up, delivering, and earning trust one event at a time.
$22,000:Booked from one ad 169:Five-star Google reviews 80+:Weddings per year 100+:Total events annually 5:Apps replaced by Lead Fuel $500/mo:Boardroom member --- The Moment Everything Clicked: A $22,000 Booking From One Ad Before Lead Fuel, Jordan marketed his business the way most caterers do — a mix of word of mouth, social media posts, and the occasional paid ad that may or may not have worked.
There was no way to know which effort was actually bringing in revenue.