Google Ads Keyword Research for Service Businesses
GOOGLE ADS Google Ads Keyword Research for Service Businesses Choosing the right keywords determines whether your ads reach potential customers.
Types of Keywords Broad Match: Ads show for related searches.
Phrase Match: Ads show when search includes your phrase.
Exact Match: Ads only show for close matches.
Finding Keywords Step 1: List your core services.
Step 2: Add location modifiers.
Step 3: Include intent words.
Step 4: Use Google's Keyword Planner.