SEO Settings

Funnels & Websites

SEO Settings

Why SEO Matters for Your Funnels and Websites

SEO (Search Engine Optimization) helps your pages rank higher in search engine results, making them discoverable by people looking for what you offer. Proper SEO setup increases organic traffic, reduces your reliance on paid advertising, and builds long-term visibility for your business.

Essential SEO Settings in Lead Fuel CRM

Meta Titles and Descriptions

• Meta Title: The page headline shown in search results (50-60 characters). Include your target keyword naturally.
• Meta Description: Summary text shown under the title in search results (150-160 characters). Make it compelling to encourage clicks.
• Location: Edit these from each page's SEO settings or blog post settings.
• Tip: Front-load important keywords and information—users may not read the entire description.

Open Graph (OG) Tags

• Purpose: Control how your pages appear when shared on social media (Facebook, LinkedIn, etc.).
• OG Title: The headline displayed on social shares (often your page title).
• OG Description: Description shown on social shares (different from meta description).
• OG Image: Featured image displayed on social shares (1200x630px recommended).
• Configuration: Set defaults in Website Settings > Social Settings, then override per page if needed.

Sitemap and Search Engine Visibility

• Automatic Sitemap: Lead Fuel CRM automatically generates a sitemap.xml that search engines use to crawl your site.
• Robots.txt: Controls which pages search engines can and cannot crawl.
• Search Engine Submission: Submit your sitemap to Google Search Console and Bing Webmaster Tools.
• Exclude Pages: From page settings, mark thank you pages or other pages as "no index" so search engines don't crawl them.

Schema Markup

Schema markup is code that helps search engines understand your content. It enables rich snippets in search results, like ratings, prices, or event details. Lead Fuel CRM supports several schema types.

• Article Schema: Used on blog posts to show headline, author, date published, and featured image.
• Product Schema: For sales pages with price, rating, availability, and review information.
• Organization Schema: Your business information (name, logo, contact info, social profiles).
• Event Schema: For webinar or event pages showing date, time, location, and registration info.

SEO Best Practices for Higher Rankings

• Include target keywords naturally in titles, headings, and first paragraph
• Use descriptive image alt text that includes keywords
• Create content that answers common questions your audience searches for
• Link to authoritative external sources (improves credibility)
• Build internal links between related pages (helps distribute page authority)
• Ensure mobile responsiveness (Google prioritizes mobile-friendly sites)
• Improve page speed (slow pages rank lower)
• Gather backlinks by creating share-worthy content and building relationships

Monitoring Your SEO Performance

• Google Search Console: Free tool that shows how your site ranks, which keywords get impressions, and technical issues.
• Google Analytics: Track organic traffic, user behavior, and conversions from search.
• Rank Tracking: Monitor your keyword rankings over time to see improvement.
• Manual Reviews: Regularly check search results for your target keywords and compare to competitors.

Tip: SEO is a long-term strategy. Most pages take 2-3 months to see meaningful ranking improvements. Consistency and quality content are more important than quick tactics.

Need more help? Contact Lead Fuel CRM support for personalized assistance.