SEO Checklist for Local Small Business Websites
Losing jobs to the guy who ranks above you? Getting found on Google isn't magic, it's a checklist. Here are the moves that matter, in order.
You do good work.
Your customers love you.
But when someone in your town searches for what you do, you are nowhere on Google.
The other guy shows up first.
He gets the call.
That is a quiet leak.
You never see the jobs you lose this way, because those people never find you at all.
Here is the good news.
Getting found on Google is not magic.
It is a checklist.
Do the basic things right, in the right order, and you give yourself the best chance to show up when a nearby customer is ready to buy.
This is the SEO checklist for local small business websites I wish I had when I started.